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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">mgimobusiness</journal-id><journal-title-group><journal-title xml:lang="ru">Международный бизнес</journal-title><trans-title-group xml:lang="en"><trans-title>International Business</trans-title></trans-title-group></journal-title-group><issn pub-type="epub">2949-639X</issn><publisher><publisher-name>Фонд поддержки образовательных инициатив «Новый взгляд»</publisher-name></publisher></journal-meta><article-meta><article-id custom-type="elpub" pub-id-type="custom">mgimobusiness-44</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>Возможности и риски искусственного интеллекта для бизнеса</article-title><trans-title-group xml:lang="en"><trans-title>The role of artificial intelligence technologies in the modern economy</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Бай</surname><given-names>Яцзе</given-names></name><name name-style="western" xml:lang="en"><surname>Bai</surname><given-names>Yajie</given-names></name></name-alternatives><bio xml:lang="ru"><p>Бай Яцзе – независимый консультант</p><p>Китайская Народная Республика</p></bio><bio xml:lang="en"><p>Bai Yajie – independent consultant</p><p>People’s Republic of China</p></bio><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Смирнов</surname><given-names>А. И.</given-names></name><name name-style="western" xml:lang="en"><surname>Smirnov</surname><given-names>A. I.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Смирнов Анатолий Иванович – д.ист.н., профессор кафедры прикладного анализа международных проблем (ПАМП), главный научный сотрудник Центра международной информационной безопасности и научно-технологической политики</p><p>119454, г. Москва, пр. Вернадского, 76</p></bio><bio xml:lang="en"><p>Anatoly I. Smirnov – Doctorate PhD in Historical Sciences, Professor at the Department of Applied Analysis of International Problems (DAAIP), Chief Researcher at the Center for International Information Security and Science and Technology Policy</p><p>119454, Moscow, 76 Vernadsky Avenue</p></bio><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>МГИМО МИД России</institution><country>Россия</country></aff><aff xml:lang="en"><institution>MGIMO University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>12</day><month>01</month><year>2024</year></pub-date><volume>0</volume><issue>3 (5)</issue><fpage>56</fpage><lpage>63</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Бай Я., Смирнов А.И., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Бай Я., Смирнов А.И.</copyright-holder><copyright-holder xml:lang="en">Bai Y., Smirnov A.I.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://ibj.mgimo.ru/jour/article/view/44">https://ibj.mgimo.ru/jour/article/view/44</self-uri><abstract><p>Сегодня искусственный интеллект (ИИ) широко применяется в различных отраслях экономики, что оказывает серьёзное влияние на современную экономическую систему. В постпандемийных условиях, когда мировая экономика находится в состоянии рецессии и остро нуждается в восстановлении, стремительное совершенствование ИИ даёт новый импульс развитию современной экономики. Генеративный искусственный интеллект, запущенный в ноябре 2022 года, символизирует начало нового этапа развития технологий ИИ. Поскольку ИИ обладает большим экономическим потенциалом, он может способствовать модернизации традиционных отраслей, повышению производительности и максимизации доходов, поэтому компании активно стремятся к усилению использования ИИ в своей деятельности, а страны предоставляют политическую поддержку инициативам в области внедрения ИИ в различные сферы жизни общества. Несмотря на все преимущества использования ИИ, существуют случаи его безответственного и злонамеренного использования, что приводит к возникновению проблем, связанных с обеспечением общественной безопасности.</p></abstract><trans-abstract xml:lang="en"><p>Today artificial intelligence (AI) is widely used in various sectors of the economy and has a tangible impact on the modern economic system. In a postpandemic environment, when the global economy is in recession and dire need of recovery, the rapid development of AI is giving a new impetus to economic growth. Generative Artificial Intelligence, launched in November 2022, symbolizes the beginning of a new stage in the development of AI technologies. Since AI possesses great economic potential to modernize traditional industries, raise productivity, and maximize revenues, companies are actively seeking to foster the use of AI in their operations and countries are providing policy support for initiatives to introduce AI into various areas of society. Despite all the benefits of using AI there are cases of irresponsible and malicious use of it, which brings about problems associated with ensuring public security.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Искусственный интеллект</kwd><kwd>генеративный искусственный интеллект</kwd><kwd>экономика</kwd><kwd>риски и угрозы применения ИИ</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Artificial intelligence</kwd><kwd>generative artificial intelligence</kwd><kwd>economy</kwd><kwd>risks and threats associated with AI</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Council of Europe. History of Artificial Intelligence. [Электронный ресурс] URL: https://www.coe.int/en/web/artificial-intelligence/history-of-ai (дата доступа: 03.11.2023).</mixed-citation><mixed-citation xml:lang="en">John McCarthy. 2007. What is Artificial Intelligence? 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