Chinese Alfalfa Market: New Opportunities for Russian Producers

At present, China and Russia are increasing co-operation in various areas, including agriculture. There is a great demand for alfalfa in China. However, due to natural-geographical (limited area for cultivation) and socio-political conditions, China cannot achieve self-sufficiency. Currently, the Chinese alfalfa import market is dominated by the USA and Spain, while Russian alfalfa is just beginning to appear on the market. This article introduces the prospects for Russian alfalfa exports to China and offers some recommendations for Russian companies. China and Russia have strategic opportunities for comprehensive co-operation and have great potential for cooperation in agriculture. There is a high demand for high quality alfalfa in China. However, due to natural geographical and socio-political conditions, China has limited area for alfalfa cultivation and poor soil conditions. Local alfalfa production also lacks advantages in terms of quality and price. Currently, the Chinese alfalfa import market is dominated by the United States and Spain, while Russia is just beginning to supply alfalfa to the Chinese market. This article analyses the demand for alfalfa in China, its production characteristics, import methods and the reasons for the absolute dominance of alfalfa from the USA in the Chinese market. The article also presents the prospects of Russian alfalfa exports to China and offers some recommendations for Russian companies to improve quality, reduce transportation costs, create a brand name, establish an effective industry association for quality after-sales service and access to market information.

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